Why You Need to Be Using Video in Your Marketing Plan Especially if You Want to Grow in 2025 By PlumBum Marketing If you’re not using video in your marketing yet, you’re not just missing a trend—You’re leaving money, visibility, and connection on the table. 2025 is the year of real-time, short-form, story-driven content—and video…

📲 Why Social Media Still Matters in 2025 And Why Your Business Can’t Afford to Ignore It By PlumBum Marketing Social media isn’t just selfies and hashtags anymore. In 2025, it’s your storefront, your resume, your customer service desk, and your word-of-mouth marketing—all in one. If you’re still treating social media like an afterthought, you’re…

1. Why It’s a Hot Topic At the 2025 Cannes Lions CMO Insider event, top marketers from brands like e.l.f., Mercedes‑Benz, Citi, and Salesforce underscored how AI is reshaping entire marketing workflows—from ideating campaigns to personalizing experiences at scale Network SolutionsBusiness Insider+1Exploding Topics+1. Yet, they also stressed the need to balance automation with creativity, trust,…